This is a beautiful thing for Amazon - you make (save) money making (saving) money for them.
Not everyone agrees with the Long tail Web 2.0 philosophies I've been espousing- or at least the core tenets, but I'll point out that (IMHO as always) the social web, and incumbent media and content, only work when connected to a monetization ecosystem (advertising or other).
Unless your goal is just to be acquired - in which case the acquisee will (need to attempt to) complete that connection.
Did you read my post? I totally agree with the power of the long tail, my point was it's got nothing to do with "web2.0" and everything to do with "social media".
ReplyDeleteThanks for the link nevertheless, but I love the long tail :-)
lol - yes, karl I did read your post :)
ReplyDeleteI think we just disagree (a small bit): I don't think its just (or even primarily) "social media"; lemme clarify in my post...
I think that "web 2.0" ideas: "web as platform", rich UIs, and trivial consumption (for example) are in the same league of value as "social media" in creating the long tail...
Happy Birthday Sree!
ReplyDeleteJack
Happy birthday? hope u had fun and belated bday wishes :)
ReplyDeleteIt was the 17th - thanks :)
ReplyDelete